Somewhere along the way, "video content" became code for "someone pointed a nice camera at us." We'd like to respectfully raise the bar. At Detroitable Photo, 30 years of advertising creative direction means we come to every video project with a strategy, a story, and a pretty strong opinion about what great looks like. Concept to final cut, we think like brand strategists and shoot like filmmakers. The result is video that's polished, purposeful, and built to actually work, not just make the reel look busy.
Videos for any budget & idea—big or small.
Video for Reforming Foundations Pilates. I shot, wrote, edited and did the voiceover.
Video for “Yoga with Amber” yoga studio
Custom Animated Graphics
12,372 photos, 384 videos to launch a new pilate’s teacher training program
RESULTS: In its first year the Reforming Foundations teacher training program sold out and they’re now on a wait list. RF enrollment has increased 23% YOY. Social engagement increased 428% and revenue was up 32%. If you know about Pilates this is a huge feat as it’s a very detail oriented program there’s no faking it or winging it. You need to be knowledgeable in anatomy, physiology and Pilates. RF TRAINING LINK

